Brand Manager

We are now seeking a brand manager for an exciting consulting assignment with our client. This assignment is suitable for you who want to work both strategically and operationally with developing and strengthening established brands in a dynamic environment.

Location: Stockholm or Vimmerby

Work model: Hybrid / on-site

About the assignment

In the role as brand manager, you will have overall responsibility for driving and further developing one or several brands. You will work closely with both internal and external contacts and be responsible for ensuring a clear and effective brand presence in all channels.

You will, among other things:

Develop and implement brand and marketing plans

Plan, execute, and follow up campaigns and marketing activities

Manage collaborations with external agencies within media, advertising, design, and PR

Be responsible for media planning as well as launches of new and existing concepts

Monitor brand performance and analyze market data

Contribute to product and offering development and ensure a relevant portfolio

Work with partnerships, activations, and various types of marketing initiatives

The role involves a combination of strategic thinking and operational execution, where you are expected to take significant personal responsibility and drive multiple parallel initiatives forward.

Your Profile

Post-secondary education in marketing, economics, or equivalent

Experience with brand work, preferably in a role as brand manager or equivalent

Ability to work both strategically and operationally with brand development

Experience in developing and implementing marketing and communication plans

Experience working with external agencies and multiple contacts simultaneously

Good understanding of communication across different channels

Strong analytical ability and experience working data-driven

Very good communication skills in Swedish and English